A forum of young entrepreneurs was held in S.Toraighyrov Pavlodar State University, dedicated to current trends in SMM.

The participants got acquainted with various tools and ways to promote ideas, services in social networks with the rules of communication with the audience, learned the methods of working with negative and the stages of creating a strategic concept.

Rinat Balgabaev, PR consultant and director of White Media agency, spoke about the practical use of SMM and the promotion of content in social networks.

The training “Instagram for business and personal brand” by Ablai Yussupov was devoted to issues of account registration, audience loyalty and competitor analysis, etc.

Ablai Yussupov trained more than 15,000 people throughout Kazakhstan, as well as entrepreneurs from the Czech Republic, Canada, and Malaysia. He works with companies: KFC, Costa, Hardee’s, CCI Kazakhstan, Choco Family.