Toraighyrov University hosted a training seminar "An exciting path to success: a course in personal branding in social networks."

The speakers were @samal_antikeyeva, who spoke about the formation of psychological and pedagogical competencies, @diana.shokubaeva, who reported on her way of developing a personal brand, as well as @rufina_torpichsheva and @irginaa @d_ilyaa01, who told how to effectively manage social networks, anti-crisis PR, mobilography  , and showed tools for managing an account:   camera setting, designing a bio, introductions, stories, etc.

 As the speakers noted, the development of a personal brand is one of the tools for promoting not only a business, but also a person as a reliable specialist.  A well-built and managed personal brand helps you attract new opportunities, build trust with customers, colleagues and partners, and build your reputation.  Regardless of your profession or field of activity, investing time and effort into developing a personal brand can bring significant benefits.

 The training seminar was held for the teaching staff and staff of the university.